Just Seven Things

Exploring why and how we do what we do, and how we can do it better

Archive for the category “Communication”

The Power of Social Recommendation II

Following from yesterday’s post on the power of social recommendation, I’ve been doing some more reading and thinking.

A concern that has been discussed for a while surrounds the impact of new media on the breadth of users’ knowledge. If the ‘pick and mix’ nature of information flow inputs are so controlled by the individual, then how are their currently held views being challenged (holds the argument)

The idea that RSS feeds, bespoke home pages and numerous other ways of tailoring information inputs is any different than not reading certain papers or magazines; to not watching certain TV programmes or buying certain DVDs is a challenging one….

Following yesterday’s post, I thought about this when I read in Taleb’s Fooled By Randomness about his views that the information age is homogenising our taste (with regard to people patronising what other people like to do) and that the winners of customers are now winning big as people follow other people

It got me thinking about the difference between our private and public personas, how they are managed (see Scott OBrien’s post on branding yourself to see the depth of this subject, and whether there are any patterns.

Do we strive to individuality in the shorter-term/ on the surface whilst having a deep anchor in social following and acceptance in the longer-term? Studies have been done which evidence increased levels of happiness in people who live with others rather than alone. Does the very nature of social recommendation mean that people start in a similar place (shared passion) and broaden their experiences by exploring the other online flagged interests of the other parties.

The Power of Social Recommendation I

A small planting of a seed of a set of thoughts. Again, crystallised by Nassim Nicholas Taleb’s marvellous Fooled by Randomness – see ‘Taleb’ search link here.

It started when I read a comment that (paraphrasing, I think – short on time to pull up the page reference): ‘there is no scientific evidence that can convince them ore potently than a sincere and emotional testimonial’

That people patronize what other people like to do. Actors who ‘become known by some parts of the public because he is known by other parts of the public’

Read more…

Why Do We Feel Better if the Wording is Changed?

“There is no doubt that bringing elements of the US strategic arsenal close to Russian territory could be used to weaken our deterrent potential,” the Russian foreign ministry said. “…in such a situation the Russian side will take appropriate measures to compensate for potential created for threats to its national security”

Now I did a degree in Politics. Scary times, but not the point of this post.

A few minutes after reading the above in the FT, I opened up a letter about my subscription to the Times. They used to send ‘Timesaver’ tokens through with the vouchers. A perk of the subscription, it meant that I didn’t need to collect vouchers for anyspecial offers available. The letter said ‘You may notice that Timesaver Tokens are no longer included. We are continually working on new ways in which to deliver special promotions to you…..’

Yesterday I spent most of my time giving 360 degree feedback to my line reports at Madgex. We use a tool called My3Things which I based on a brilliant ‘rapid’ feedback tool from a guy called Matt Clarke from beyondnowhere UK. He worked with the finance team when I was at Sainsbury’s.

The feedback tool asks the person giving the feedback to give three things they’ve really noticed about the person they’re giving feedback to. And three things they’d love to see more of.

Now you may be asking yourself whether I’ve gone mad. What do these three things have in common?

Read more…

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